Solar Panel Scams (6 Examples + How to Avoid Them)

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The demand for solar-powered home systems has experienced a significant surge in recent years, reflecting a growing interest in sustainable energy solutions.

However, this heightened demand has also given rise to intense competition within the solar panel market, creating an environment where scams, schemes, and fraudulent activities can thrive in the shadows.

Solar panel scams can take various forms, often preying on the enthusiasm for renewable energy and the desire to save on utility costs. One common scam involves deceptive advertising, where companies make false claims about free installations, incredibly low prices, or guaranteed savings.

In some cases, scammers disappear after receiving an initial payment, leaving customers with subpar or nonexistent solar installations.

1) Door-to-Door Sales

Getting a knock on your door from a salesperson might feel a bit overwhelming. These door-to-door salespeople can be quite pushy, and being overly aggressive in sales is generally not a good sign. They often aim to make a quick sale, tempting you with promises that may not be entirely true.

For instance, when it comes to solar panels, they might try to hurry you into signing a contract without giving you enough time to review it thoroughly. They may also push you towards agreeing to a financing plan without providing all the necessary details.

When faced with someone at your doorstep, it’s tough to say no. It’s paramount that you resist the immediate pressure to go solar.

Take a step back and do some research on your own to make an informed decision when choosing a reliable solar provider. Explore guides that highlight local installers and companies across the U.S., giving you the information you need to make a wise choice.

2) Time-Sensitive Deals

When a salesperson, whether they come knocking on your door or approach you online, emphasizes that a deal is time-sensitive, it’s important to tread carefully.

They might mention a limited-time financing rate or an incentive program, suggesting that you need to act swiftly – perhaps within days or even hours. This urgency can be a tactic to push you into making a quick decision without thoroughly examining the details of your contract.

Companies employing high-pressure tactics may not have your best interests at heart. Rather than succumbing to the urgency they create, take the reins of decision-making into your own hands.

Steer clear of solar companies that employ these time-sensitive tactics and invest the time needed to assess what aligns best with your household’s needs.

3) Offering Products From a Single Brand

The world of solar panels has plenty of options, each catering to different needs, budgets, and home architectures.

When dealing with a solar panel installation company that exclusively promotes products from a single brand, it’s essential to recognize that there might be an alliance or partnership in place.

Rather than limiting yourself to what a single brand offers, consider expanding your horizons and exploring a broader range of solar panel brands to find the best fit for your home.

Choosing a solar panel brand shouldn’t be a one-size-fits-all decision. Your home, budget, and energy needs are unique, and exploring multiple brands allows you to tailor your choice accordingly. By doing so, you gain the flexibility to select a solar solution that aligns precisely with your preferences.

4) Claims About Solar Tax Credit

When solar panel companies tell you that the federal solar tax credit is on the verge of disappearing, it’s important to be aware of the current facts.

Presently, the federal solar tax credit stands at a substantial 30%, and this rate is slated to remain unchanged until the year 2032. Following this period, the plan is for the tax credit to gradually decrease to 26% in 2033 and further reduce to 22% in 2034, in accordance with the Federal Inflation Reduction Act.

It’s crucial to understand that the federal government won’t be sending you a check in the mail as your solar tax credit.

Instead, when you file your taxes, you can apply your solar use as a credit, effectively lowering your federal income tax. This credit serves as a tangible benefit for those investing in solar power.

The Federal Inflation Reduction Act, passed in 2022, outlines the trajectory of the solar tax credit reductions. To make well-informed decisions about committing to solar power, it’s advisable to delve into the specifics and clauses of this act.

5) Emails That Overpromise

You’ve likely encountered emails that seem a bit too good to be true, promising extravagant perks and benefits. Take your time when checking your inbox, as some of these messages may appear official but are, in fact, deceptive.

Avoid falling prey to scams by steering clear of emails, social media posts, or pop-ups that make unrealistic promises and offer improbable freebies. Keep an eye out for red flags, such as claims of free solar panels, urgent sales ending soon, or any other offer that appears too good to be true.

Scam emails often sneak through filters because they mimic official communications, making it challenging to discern their true nature. Be wary of messages that seem to guarantee extraordinary benefits, as scammers frequently employ such tactics to entice unsuspecting individuals.

Instead of hastily clicking on enticing links, take a moment to scrutinize the content and evaluate its legitimacy.

6) Free Panels and Equipment

As you explore different solar power companies, you might come across offers that seem too good to be true, such as the promise of installing solar panels or a solar roof in your home for a minimal cost or even for free.

However, it’s crucial to approach these claims with a discerning eye. Often, what these companies mean by “free” is that the installation itself comes without a charge, and in some cases, there might be no initial down payment for the solar equipment on the day of installation.

While the installation might be free or have a low upfront cost, it doesn’t mean the overall expenses vanish. Some companies may start sending you bills for monthly down-payments, catching you off guard with unexpected costs.

Be careful to always get agreements in writing and read all the fine print.

How to Identify a Solar Panel Scam

Here are some tale-tale signs of a solar panel scam:

Unrealistic Promises – Avoid companies that make exaggerated or unrealistic promises. Watch out for claims of free panels, extremely low costs, or guaranteed savings that sound too optimistic.

High-pressure sales tactics – Companies using aggressive and high-pressure sales tactics may not have your best interests in mind. Avoid those that rush you into making quick decisions, particularly door-to-door salespeople or those who insist on an immediate commitment.

Lack of transparency – Legitimate companies provide clear and transparent information about their products, services, and pricing. If a company is reluctant to share details or glosses over important information, it’s a potential red flag.

Limited brand options – A reputable solar panel company typically offers a range of brands and options to meet diverse customer needs. Be cautious if a company exclusively promotes products from a single brand, as this could indicate a biased partnership.

Lack of credentials – Verify the credentials of the company, including licenses, certifications, and customer reviews. A reputable solar panel company should have a positive track record and be willing to provide references upon request.

Unrealistic time sensitivity – Beware of claims that pressure you with a sense of urgency, such as limited-time offers that require immediate decisions. Scammers often use time sensitivity to manipulate individuals into hasty choices.


As the push for sustainable energy grows, so does the importance of ensuring that the journey towards solar power is marked by reliability, transparency, and genuine environmental impact.

While the demand for solar-powered solutions continues to rise, so does the risk of encountering scams within the solar panel market. 

It is imperative for consumers to approach the selection process with a discerning eye and be wary of red flags such as unrealistic promises, high-pressure sales tactics, and lack of transparency.

By staying informed, verifying company credentials, and seeking referrals, you can navigate the solar industry more confidently.

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